Viral Advert Idea

The idea we have come up for our viral advert will involve our films tagline above the photograph. The tagline which we will decide on will be a line from our script. Such as Batman's tagline from the film, "Why so serious?" The viral advert will be based on part of the script where our tagline will come from.

The tagline we have eventually decided for our film is 'Oblivious to everything' because Andrew Francis speaks this in the film whilst talking about one of his victims however our new twist in the film shows infect himself being the victim and he was oblivious to everything going off around him due to his mental state.

The idea of our viral advert is:

A photograph of someone writing in the diary in Andrew's study room. Wearing half of his his smart clothes and half casual, due to the fact of Andrew's identity. The fact that the photo of someones face is removed and or replaced with someone else's will make our audience feel more involved.

The tagline above 'Oblivious to everything' will suggest that our audience is oblivious to what is going off around them, just like our unsuspecting character Andrew. Creating mystery and wonder making everyone question who the real serial killer is.